In 2025, Rare Beauty Made its debut in the world of fragrance – and it’s not arriving alone. Since its 2020 debut, Selena Gomez’s Rare Beauty has become a global sensation: redefining beauty standards and championing inclusivity with every launch.

Rare Beauty Eau de Parfum – an elegant, addictive, and deeply personal scent that evolves with every rare moment. Crafted in France from sustainably sourced ingredients, this warm and decadent blend layers rich vanilla, spicy ginger, creamy sandalwood, and skin-hugging musks. Think sensual, surprising, and impossible to forget – just like the one who wears it.

And this isn’t just about scent. In a first-of-its-kind move, Rare Beauty has worked with certified hand therapists and packaging engineers to design a luxe, ergonomic bottle that’s beautiful and accessible – easy to use for everyone, including those with dexterity challenges.

Fragrance notes:
– Top: Caramel, Pistachio, Pink PeppeTop: Caramel, Pistachio, Pink Pepper
– Heart: Vanilla, Ginger, Cocoa Beans
– Dry: Sandalwood, Tonka Beans, Skin Musks

“My days are never the same, so I wanted a fragrance that evolves for the moment. Something that could take me from a quiet morning at home to a big night out – and always feels just right.” – Selena Gomez